Applied AI

Recommendation Systems

Recommendation system development

The right item in front of the right person, measured, not guessed.

Personalization and recommender engines built against a business metric - conversion, retention, engagement - not just a similarity score, with the cold-start and feedback-loop problems handled explicitly rather than discovered in production.

What this covers

  • Collaborative and content-based recommenders matched to your catalog
  • Cold-start handling for new users and new items
  • A/B-tested against a defined business metric, not offline accuracy alone
  • Feedback-loop and popularity-bias monitoring after launch

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FAQ

Common questions about Recommendation Systems

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Do we need a data platform in place before we can do AI?

Not a finished one, but you need the feeds the model depends on to be reliable. Data engineering and MLOps are capabilities inside this pillar precisely because most stalled AI programmes are actually stalled data programmes - we build the two together rather than waiting on one.

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